Geoff is part of the executive management team of Mergent Systems, a technology start-up that was sold recently to Commerce One for $200m, which makes him more qualified than most to comment on the burgeoning start-up sector.
His weekly column examines the marketing and business tools that new ventures need to stay ahead in e-business.
Geoff has spent 25 years in the high-tech industry. He has managed marketing departments for several start-ups, including Mergent Systems and Pure Atria. Geoff was responsible for much of Digital Equipment's software business in Europe, and was based in Paris from 1990-1994.
Geoff has a degree from Northeast Louisiana University, a Master of Science degree from Clemson University, an MBA from University of Missouri, and is a graduate of the Stanford Executive Program.
