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Oct 2007
Eco-efficient IT: The eco-imperative and its impact on suppliers and users

Across the world, governments and states are taking action to reduce greenhouse-gas emissions. These actions include the introduction of carbon trading schemes, direct and indirect carbon taxes, the purchase of carbon offset credits, the subsidy and encouragement of the use of renewable energy, and intense public information campaigns. All of these actions are likely to intensify over the next two decades, and they will have a profound effect on businesses and on their behavior.

Until now, the carbon footprint related to the use of energy by IT equipment has been largely overlooked by suppliers, customers, policy-makers and campaigners. But as the scale of energy use by IT becomes clear, and as it continues to increase, there will be a growing focus on this area, from both within the IT industry and outside it.

This report is about energy efficiency – of IT equipment, IT operations and, ultimately, of all organizations that use IT extensively. It is the firm belief of The 451 Group that energy efficiency – for financial, environmental and availability reasons – is heading toward the top of the IT agenda and will remain there for many years.

This report has four primary objectives:

• To explore the role that IT plays in corporate energy use, and ultimately, in the production of CO2.

• To identify and examine the key technologies and strategies that IT-using organizations can adopt in order to reduce their energy consumption, and to minimize the associated business risks.

• To identify and assess the strategies of some of the key vendors that are directly involved in the new eco-imperative and the strategies of their customers.

• To assess the business impact of the imperative for eco-efficient IT over time.

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About The 451 Group

The 451 Group is an independent technology industry analyst company focused on the business of enterprise IT innovation. The company’s analysts provide critical and timely insight into the market and competitive dynamics of innovation in emerging technology segments. Clients of the company – at vendor, investor, service- provider and end-user organizations – rely on 451 insight to support both strategic and tactical decision-making for competitive advantage.

The 451 Group is headquartered in New York, with offices in key locations, including San Francisco, London and Boston. For additional information on the company or to apply for trial access to its services, go to: www.the451group.com

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